M1 ALWAYS IN GOOD SHAPE
A new product campaign for M1’s Enterprise Cloud UC.
Using the technique of shape shifting, we morph one shape into the next to communicate how flexible the M1 Cloud UC is.
We are also able to show the various features in this manner.
And finally, this can help to drive home the message that the M1 Cloud UC can help any business be Always in Good Shape – literally.
Creative Director: Steve kyriakou
Account director : Jin yu Kong
Art Director: Woon Chien Chng
Copywriter: Debby Wan
Animator: Gene Yong